Gentle Beginnings Clinic SMS Privacy Policy

Last Updated: November 10, 2025

Effective Date: November 10, 2025

1. Introduction

At Gentle Beginnings Clinic (“we,” “us,” “our”), we value and are committed to protecting your privacy when you engage with our SMS (text message) program via a 10‑digit long code (“10DLC”). This policy describes how we collect, use, disclose, and safeguard your information when you opt in to receive SMS/MMS messages from us, in compliance with U.S. carrier guidelines and applicable regulations. By providing your mobile phone number and opting into our messaging program, you acknowledge that you have read, understood, and accepted this SMS Privacy Policy.

2. Information We Collect

When you opt in to receive SMS messages from Gentle Beginnings Clinic, we may collect the following types of information:

• Mobile phone number (required for message delivery)
• Name and/or other contact information (if provided)
• Message content and interaction data, including message logs, delivery status, timestamps, and response keywords
• Opt‑in/consent data (how and when you provided consent to receive messages)

3. How We Collect Your Information

We collect your information when you:

• Provide your mobile number and consent to receive SMS messages
• Interact with our SMS program by replying or texting keywords
• Otherwise agree to receive text messages during appointment scheduling or other communication

4. How We Use Your Information

We use your information for:

• Transactional messages (e.g., appointment reminders)
• Promotional messages (only with explicit consent)
• Responding to inquiries via SMS
• Analytics, compliance, and service improvement
• Legal or carrier compliance with 10DLC regulations

5. Sharing Your Information

We do not sell or share your mobile information or opt‑in/consent status for marketing or promotional purposes with third parties. We may share your information only with service providers assisting in message delivery, legal authorities when required, or successor entities following business reorganization, provided they uphold this policy.

6. Opting Out / Your Choices and Rights

You may opt out of SMS messages anytime by replying “STOP.” After doing so, you will no longer receive messages unless you opt in again. Reply “HELP” for assistance or contact us at 404-721-2766. You may also request updates or deletion of your SMS data where permitted by law.

Patient Text Message Opt-Ins:
“The patient opt-ins will not be shared with any third-party systems for marketing purposes. This ensures transparency and aligns with regulatory standards for data protection.”

7. Message and Data Rates / Frequency

Message and data rates may apply from your mobile service provider. Message frequency will depend on your specific program or communication preferences.

8. Data Security and Retention

We implement reasonable safeguards to protect your data. However, no system is completely secure. We retain SMS‑related data only as long as necessary for compliance, operational, or legal purposes, after which it will be securely deleted or anonymized.

9. Changes to this Privacy Policy

We may update this SMS Privacy Policy from time to time. Updated versions will be posted on our website, and your continued participation constitutes acceptance.

10. Contact Us

If you have questions or concerns about this policy or your SMS data, please contact:

Gentle Beginnings Clinic
4300 Paces Ferry Road SE Atlanta, Georgia 30339
contact@gentlebeginningsclinic.com
404-721-2766